BizSuport - primul serviciu dedicat Antreprenorilor si Investitorilor

Cum sa pregatesti un plan de afaceri (I)



Planul de afaceri este un instrument care te ajuta sa gandesti pas cu pas afacerea ta, de la stategie la cele mai mici aspecte operationale, si sa identifici detalii care au fost trecute cu vederea la o evaluare initiala. Astfel se creeaza o viziune de ansamblu care te va ghida in demararea si dezvoltarea afacerii pe termen mediu si lung. De multe ori, planul de afaceri este si un instrument de vanzare, indispensabil pentru obtinerea de fonduri de la banci sau alte institutii de finantare, precum si pentru atragerea investitorilor.

De ce este necesar un plan de afaceri?

Trasarea directiilor principale

  • Pentru companii, planul de afaceri functioneaza precum o busola sau o harta. Este un instrument care te ajuta sa ai o imagine de ansamblu asupra business-ului tau, sa stabiliesti prioritatile si sa construiesti o strategie pe termen lung, dincolo de actiunile imediate
  • Planul de afaceri te ajuta in anticiparea problemelor si pregatirea solutiilor in timp util, identificarea oportunitatilor, alocarea corecta a resurselor si concentrarea pe aspectele cheie ale business-ului

Reality Check 

  • Planul de afaceri se poate substitui unui studiu de fezabilitate, in sensul in care te obliga sa privesti business-ul din toate perspectivele inainte de a investi

Obtinerea de finantare

  • Fie ca vorbim de un imprumut sau de capital, planul de afaceri va oferi finantatorilor o prima imagine asupra companiei si va determina intr-o mare masura cursul viitor al discutiilor cu acestia. Cu alte cuvinte, planul de afaceri nu reprezinta o garantie in sine pentru obtinerea de fonduri, dar lipsa acestuia curmeaza din start apetitul finantatorilor. 

Implementare si monitorizare

  • Planul de afaceri este util si din perspectiva implementarii actiunilor trasate si monitorizarii nivelului de atingere a obiectivelor propuse

Elementele unui plan de afaceri

Structura si gradul de detaliere al planului de afaceri trebuie gandite din perspectiva intrebuintarii acestuia precum si a business-ului companiei.

De exemplu, un plan de afaceri destinat unor potentiali investitori va trebui sa contina o descriere mai detaliata a echipei de management, precum si alternative de exit, in timp ce poate cel mai important aspect pentru banci este analiza financiara. Similar, un plan de afaceri dezvoltat pentru scopuri interne poate omite unele dintre componentele cunoscute, destinate in mod normal tertilor.

In ceea ce priveste business-ul companiei, o afacere care produce echipamente specializate pentru un cerc restrans de potentiali cumparatori va accentua mai putin partea de marketing si mai mult cea operationala si tehnologica. La polul opus, o companie care ofera servicii pentru un cerc larg de consumatori se va concentra pe sectiunea de marketing si vanzari si, de la caz la caz, mai putin pe sectiunea operationala.

Acestea fiind spuse, exista in orice situatie cateva componente ce nu ar trebui sa lipseasca dintr-un plan de afaceri. Exista de asemenea numeroase variante pentru cuprins si ordinea prezentarii, insa noi va propunem mai jos urmatoarea structura:

  • Executive Summary
  • Strategie
  • Profilul Companiei
  • Analiza Pietei
  • Analiza Industriei
  • Oferta Companiei
  • Marketing si Vanzari
  • Operatiuni
  • Informatii Financiare
  • Anexe

O detaliere a fiecarui capitol este disponibila in partea a doua a tutorialului “Cum sa pregatesti un plan de afaceri”.

De unde incepi?

Evaluare Initiala

  • Inainte de a incepe sa pregatesti un plan de afaceri, ce presupune un efort relativ important din punct de vedere al timpului, fii sigur ca ai realizat o evaluare initiala pe baza careia poti lua decizia de a merge sau nu mai departe.
  • Acest lucru e valabil in special pentru startups, dar si pentru companiile mature care vor sa se extinda sau sa implementeze un nou proiect.
  • Evaluarea initiala este practic o analiza informala care contine elemente cu privire la investitie, vanzarile si profitabilitatea asteptata, pragul de rentabilitate si cele mai importante riscuri ale business-ului.
  • In cazul in care evaluarea initiala este pozitiva, poti incepe sa pregatesti efectiv planul de afaceri.

Defineste scopul planului de afaceri

  • Este foarte important sa definesti inca de la inceput ce se doreste sa se obtina prin planul de afaceri si daca acesta este destinat uzului intern sau in relatia cu tertii

Inspira-te din planurile disponibile pe web

  • Iti poti face o idee despre cum ar trebui sa fie conceput si redactat un plan de afaceri, prin parcurgerea unor rapoarte standard disponibile pe internet
  • Atentie insa: nu exista planuri standard care sa se potriveasca intru-totul afacerii tale, chiar daca domeniul de activitate este acelasi!
  • Iti recomandam urmatorul link pentru a vizualiza planuri realizate pentru mai multe categorii de afaceri: http://www.entrepreneur.com/startingabusiness/businessplans/samplebusinessplans/standard204194.html

Defineste structura planului de afaceri

  • O structura detaliata propusa de echipa BizSuport este disponibila in partea a doua a tutorialului “Cum sa pregatesti un plan de afaceri”

Research

  • Research-ul este obligatoriu pentru cel putin doua dintre componentele principale ale planului de afaceri: analiza pietei si analiza industriei
  • La un prim nivel, te poti baza in totalitate pe internet: presa economica, rapoarte gratuite, statistici, etc. In functie de tipul afacerii, poti solicita informatii de la asociatiile din industrie, institutii europene sau alte departamente guvernamentale. Mai departe, poti solicita de asemenea asistenta unei firme specializate.

TOP DOs

  • Foloseste planul de afaceri pentru a seta obiective concrete si modalitati de atingere a acestora. Tine minte ca un plan de afaceri este intotdeauna practic!
  • Fii realist in intocmirea planului de afaceri, fie ca vorbim de obiective, proiectii financiare sau planul de personal. In caz contrar, acesta nu valoreaza absolut nimic - un investitor va remarca derapajul din primele momente, iar tu vei investi timp si bani intr-un proiect nesustenabil.
  • Nu pierde din vedere esentialul. Toate sectiunile planului de afaceri trebuie sa reflecte in final rezultate: cat, cand si mai ales cum va face compania bani.
  • Intocmeste un Executive Summary care sa capteze interesul investitorilor din primul moment. Acorda o atentie deosebita acestei sectiuni – s-ar putea ca in caz contrar, investitorul sa se opreasca aici.
  • Nu in ultimul rand, formatul si modalitatea de prezentare trebuie sa fie usor de urmarit si sa fie inspire profesionalism si incredere.

 TOP DON’Ts

  • Nu realiza un plan de afaceri interminabil, deoarece nu lungimea documentului este de natura sa convinga finantatorii. Planul de afaceri trebuie sa fie concis, la obiect si sa puna accent pe aspectele esentiale. In general, acesta trebuie sa se situeze undeva intre 30 si maxim 50 de pagini.
  • In cazul in care planul de afaceri este destinat tertilor, incearca sa nu intri foarte mult in detalii tehnice. De asemenea, nu folosi un limbaj tehnic avansat, ci mai degraba exprima ideile astfel incat sa poata fi intelese de persoane din afara industriei. Fotografiile sau brosurile sunt de multe ori extrem de folositoare pentru a te face inteles.
  • Nu incerca sa ascunzi slabiciunile sau riscurile business-ului. Acest lucru nu poate decat sa submineze increderea in proiect. Mentioneaza toate aspecte negative, impreuna cu  solutiile identificate, acolo unde este posibil.
  • Nu prezenta proiectii financiare fara o explicatie clara a ipotezelor pe care se bazeaza. Nu uita ca fiecare cifra trebuie argumentata.
  • Nu transmite niciodata documentul catre un tert fara o verificare prealabila a scrierii. Greselile de scriere pot compromite chiar si un plan foarte bun.

Adauga pe: Facebook Adauga pe: Windows Live Adauga pe: Digg Add to: Del.icoi.us Add to: StumbleUpon Add to: Yahoo Add to: Google Publicat la data: 08-07-2010


Comentarii:(102)


cialis 20mg

- 2018-10-17 11:42:10
I am glad to watch this you tube video at this site, thus right now I am also going to add all my videos at YouTube web site.

generic cialis tadalafil

- 2018-10-17 11:29:51
Sharing some thing is better than keeping up-to our self, therefore the YouTube video that is posted here I am going to share with my family and mates.

buy cialis

- 2018-10-17 10:49:07
I am in fact happy to read this weblog posts which consists of tons of useful data, thanks for providing these statistics.

nfxGlord

- 2018-10-17 10:18:42
business loans payday loans in maryland cash and payday loans adverse credit payday loans

AveniraNox

- 2018-10-17 10:12:46
online best time to take 6a28 bestalla billig online

tadalafil generic

- 2018-10-17 10:02:14
What a data of un-ambiguity and preserveness of valuable experience about unpredicted emotions.

imkdourf

- 2018-10-17 09:59:08
apple pay day loans payday online loan australian payday loans loan payday online

actinee

- 2018-10-17 09:44:06
mumbai, india pharmacy buy viagra top canadian pharma companies buy viagra online

buy cheap cialis online

- 2018-10-17 08:49:35
Yup, you are right Google is the finest for blogging, Google’s website also come quickly in search engines too.

cialis online

- 2018-10-17 08:06:18
I’m gone to convey my little brother, that he should also go to see this website on regular basis to take updated from most recent news update.

nfscrini

- 2018-10-17 07:01:28
debt consolidation help fast payday loans for moneytree payday loans personal loan online

tadalafil 20mg

- 2018-10-17 06:49:30
Link exchange is nothing else however it is only placing the other person’s blog link on your page at appropriate place and other person will also do similar in support of you.

LiyaNox

- 2018-10-17 06:42:38
generique viagra cialis http://viagratey.com/ - viagra buy viagra

buy generic cialis online

- 2018-10-17 06:10:31
No one can deny from the quality of this video posted at this web page, nice job, keep it all the time.

nfscrini

- 2018-10-17 06:01:12
cash advance loans online fax payday loan funds bank account online fast payday loans today

nfxGlord

- 2018-10-17 05:07:37
avoiding payday loan debt adverse credit payday loans quick cash loans no payday loans

imkdourf

- 2018-10-17 05:06:27
payday loans companies online payday loans quick debt help loan online payday

RosendosRourb

- 2018-10-17 05:03:50
can you get free samples of viagra http://viagrabs.com/ what is the substitute of viagra in india generic viagra viagra without prescription in malaysia

generic cialis tadalafil

- 2018-10-17 04:48:43
Yup, you are accurate Google is the finest in support of blogging, Google’s blog also appear fast in search engines too.

buy cheap cialis online

- 2018-10-17 04:15:05
When I saw this website having awesome quality YouTube video clips, I decided to watch out these all movies.

kids dontez ford 83 detroit lions jersey

- 2018-10-17 03:58:09

tadalafil 20mg

- 2018-10-17 02:50:34
It’s my first go to see to this site, and I am truly astonished to see such a good feature YouTube video posted here.

rouge steve madden sandals

- 2018-10-17 02:45:10
rose violet kobe 1 protrovolt noir jordan melo m10blanc rose femmes nike air max 90 hyperfusevert gris adidas neo boost rouge steve madden sandals http://www.vlord.fr/New_Images_Of/rouge-steve-madden-sandals

cialis 20mg

- 2018-10-17 02:21:45
Hello, for Search engine optimization solid contents are genuinely essential, if you only copy and paste then you can not rated in search engines.

lightweight sports shoes

- 2018-10-17 02:13:40
lebron soldier 10 sneakers tumblr.comdetroit pistons jersey australianike hat dry fit pinterest.comiphone 5 case rhinestone lightweight sports shoes http://www.airmax270map.com/Arrives/lightweight-sports-shoes

SvetaNox

- 2018-10-17 02:04:59
only best offers online store d23c aquisto online online levitra d23c online tadalafil preis d23c

nfgoresk

- 2018-10-17 02:04:00
1500 payday loan get out credit card debt can military get payday loans credit debt counseling

tadalafil 20mg

- 2018-10-17 00:53:02
Hahahaha, what a humorous this YouTube video is! I am still laughing, thanks to admin who had posted at this site.

nike elite briean boddy calhoun 20 cleveland browns jersey

- 2018-10-17 00:40:05

tbyferve

- 2018-10-17 00:31:54
payday loans america loans personal loans quick payday loans online quick loans

buy cialis online

- 2018-10-17 00:27:37
Graphics are truly good source of instruction instead of wording, its my know-how, what would you say?

tbyferve

- 2018-10-16 23:19:29
avoiding payday loan debt quick loans consolidated credit quick loans

tadalafil generic

- 2018-10-16 22:54:16
Remarkable! Its really remarkable paragraph, I have got much clear idea about from this post.

NadezhdaNox

- 2018-10-16 22:34:53
verdadero cialis para comprar http://sandudao.com/bbs/space.php?uid=567949 - generic cialis order cialis online http://web4424381.m3yun.mydnns.com/home.php?mod=space&uid=183907 - buy cialis generic cialis http://bitzar.ir/member.php?28463-Vianorswads&s=a50cfea9085ef0335c2d372f5eaf3764 - generic cialis generic cialis online http://blackhatboss.com/User-aadamsdark6481 - cialis cialis online http://yukuro.com/bbs/home.php?mod=space&uid=486598 - cialis online cialis online

buy cialis online

- 2018-10-16 22:31:31
One more thing that I wish for to share here is that, whatever you are using free blogging service however if you don’t update your blog on daily basis then it’s no more attraction.

nfgoresk

- 2018-10-16 22:11:04
bad credit cash fast payday loan loans online easy payday loan cash advances online fast payday loans fast approval payday loans

buy cialis

- 2018-10-16 20:52:10
Hi, yeah this article is really good and I have learned lot of things from it concerning blogging. thanks.

buy generic cialis online

- 2018-10-16 20:30:47
As the admin of this web site is working, no question very rapidly it will be famous, due to its quality contents.

nfscrini

- 2018-10-16 19:50:37
small payday loans online net cash fast payday loan online auto loan bad credit

nfscrini

- 2018-10-16 19:12:02
bad credit payday loan quick long term personal loans an instant payday loan fax free payday loan payday loan

cialis online

- 2018-10-16 18:50:49
Hi there Jackson, if you are a new internet user then you have to pay a quick visit all the time this website and read the updated posts at at this place.

buy cialis online

- 2018-10-16 18:31:59
Wow, this article is nice, my younger sister is analyzing these kinds of things, thus I am going to tell her.

nfxGlord

- 2018-10-16 17:05:04
bank account account now payday loans instant approval personal loans payday loans albuquerque

generic cialis

- 2018-10-16 16:50:14
Why YouTube video tutorials are shared everywhere? I think one motive is that these are effortless to obtain embed script and paste that script anywhere you desire.

generic cialis

- 2018-10-16 16:32:29
Oh! Wow its in fact a funny and jockey YouTube video posted at this point. thanks for sharing it.

nfxGlord

- 2018-10-16 16:25:24
2nd payday loan online no fax payday loans cash loan no credit check 1500 dollar payday loans

nfxGlord

- 2018-10-16 16:22:26
bad credit absolutely no faxing payday loan 1 hr payday loans 100 guaranteed payday loans payday loans albuquerque

nfxGlord

- 2018-10-16 15:25:47
account now payday loans adverse credit payday loans get payday loan 100 online payday loans

cialis 20mg

- 2018-10-16 14:47:48
Sketches are really good source of instruction instead of wording, its my know-how, what would you say?

buy cialis online

- 2018-10-16 14:33:22
Hi, for Search engine optimisation genuine contents are in fact required, if you just make a copy and paste then you can not ranked in search engines.

nfgoresk

- 2018-10-16 13:24:26
american payday loans account bad credit loan payday savings bill consolidation loans fast auto and payday loans

nfscrini

- 2018-10-16 12:59:25
apply for payday loan personal loan online easy payday loan online fast no faxing payday loans

tadalafil generic

- 2018-10-16 12:45:40
Why YouTube video lessons are shared everywhere? I think one reason is that these are effortless to obtain embed script and paste that code somewhere you want.

cialis generic

- 2018-10-16 12:32:20
What a nice YouTube video it is! Amazing, I loved it, and I am sharing this YouTube film with all my mates.

Nommianisp

- 2018-10-16 12:00:31
cheap cialis http://cialisles.com cialis 20 mg best price cialis prices tadalafil en hombres sanos

RickyAbank

- 2018-10-16 11:55:44
what will 50mg of viagra do generic viagra online dove acquistare viagra generico forum generic viagra can you split viagra pills viagra generic venta de viagra online sin receta buy viagra us online pharmacy generic viagra

Stephennef

- 2018-10-16 11:55:08
buy viagra berlin generic viagra online buy viagra soft tabs viagra 100mg can i split viagra pill generic viagra prices why has the price of viagra gone up viagra generic 25mg or 50mg viagra

RusselStoor

- 2018-10-16 11:51:46
cheap non prescription viagra buy viagra gets viagra prescription viagra online buying viagra online scams buy viagra online real viagra online generic viagra generic viagra safe india

cialis generic

- 2018-10-16 11:07:43
On every weekend, we all friends together used to watch movie, because enjoyment is also necessary in life.

buy generic cialis online

- 2018-10-16 11:04:43
I every time spent my half an hour to read this weblog’s posts every day along with a mug of coffee.

generic cialis tadalafil

- 2018-10-16 09:03:41
I am in fact delighted to read this website posts which consists of tons of valuable data, thanks for providing these kinds of statistics.

VianorNox

- 2018-10-16 09:03:27
3773 cialis billigster preis http://cialisyqwol.com/ - cialis cheap cialis buy cialis cialas

bsudourf

- 2018-10-16 08:50:42

nike limited dillon gordon 64 kansas city chiefs jersey

- 2018-10-16 08:35:02
nike air vapormax flyknit aa3858 104dmt adidas pure boost ub blue whiteadidas nmd r2 collegiate burgundynike mercurial x superfly proximo flykint tf boots bright crimson nike limited dillon gordon 64 kansas city chiefs jersey http://www.rosheruncef.com/Detailed_Images/nike-limited-dillon-gordon-64-kansas-city-chiefs-jersey

nsfcrini

- 2018-10-16 07:19:39
price of viagra buy viagra online new viagra viagra prescription online

buy cheap cialis online

- 2018-10-16 07:01:47
Please upload more video lessons related to cooking if you have, for the reason that I wish for to learn more and more regarding all recipes of cooking.

kyrie irving iv budget

- 2018-10-16 06:52:04

buy cialis

- 2018-10-16 06:31:39
In fact no matter if someone doesn’t understand after that its up to other viewers that they will help, so here it takes place.

bsudourf

- 2018-10-16 06:11:14
buy viagra online viagra generic buy online viagra generic viagra

Antoineevila

- 2018-10-16 05:49:53
cheap cialis tadalafil want to buy cialis online cheap cheap cialis soft cheapest cialis pharmacy comparison http://atinyact.com/ super cialis cheap cheap quick cialis

mklGlord

- 2018-10-16 05:11:15
generic viagra reviews buy generic viagra online viagra for sale viagra online canadian pharmacy

buy cheap cialis online

- 2018-10-16 04:59:49
Hi there, yes brother there are certainly multiple blogging websites, however I suggest you to use Google’s without charge blogging services.

generic cialis

- 2018-10-16 04:17:47
I and my mates watch the soccer game clips at YouTube always, because they have in fastidious quality.

annord

- 2018-10-16 04:01:56
tretinoin buy generic viagra online canadian pharmacy meds online buy generic viagra

generic cialis tadalafil

- 2018-10-16 02:58:49
I am genuinely keen of reading articles or reviews regarding developing new blog, or even concerning SEO.

buy cheap cialis online

- 2018-10-16 02:04:52
Excellent way of describing, and nice post to take information concerning my presentation topic, which i am going to present in academy.

mklGlord

- 2018-10-16 01:39:41

qtaletixrw

- 2018-10-16 01:35:26
how to order cialis online safely cheap cialis from canada http://canadian-pharmacyiorder.com

nike jordan jumpman team 2 dark grey vivid pink black metallic silver

- 2018-10-16 01:27:20
nike kyrie irving ii 2 what the sail sailunisex nike flower roshe one navy floral print black whitemizuno sala classic ii in blueprint white fiery coral soccer cleatslebron xiv practice nike jordan jumpman team 2 dark grey vivid pink black metallic silver http://www.thailandvillasandyachts.com/store/nike-jordan-jumpman-team-2-dark-grey-vivid-pink-black-metallic-silver

tadalafil 20mg

- 2018-10-16 00:58:33
Hi mates, its impressive paragraph about cultureand entirely explained, keep it up all the time.

bsudourf

- 2018-10-16 00:32:50
viagra soft tablets buy viagra online usa cheapest viagra prices generic viagra india

tadalafil generic cialis 20mg

- 2018-10-15 23:50:58
I and my friends watch the football game clips at YouTube always, since they have in nice quality.

italetmocw

- 2018-10-15 23:20:14
cialis 5mg brand cialis usa http://baymontelreno.com

cialis online

- 2018-10-15 22:55:56
Hi, all right brother there are sure various blogging blogs, except I suggest you to use Google’s free blogging services.

mtgferve

- 2018-10-15 21:47:58
viagra brand name generic viagra online free viagra buy viagra online usa

cialis online

- 2018-10-15 21:36:13
Hmmm, yup no doubt Google is best in favor of blogging but currently word press is also fastidious as a blogging for the reason that its SEO is good defined already.

buy cheap cialis online

- 2018-10-15 20:55:49
It’s very straightforward to find out any topic on web as compared to textbooks, as I fount this paragraph at this website.

cialis generic

- 2018-10-15 19:20:39
YouTube carries not just comical and humorous video clips but also it consists of learning related video tutorials.

buy cialis online

- 2018-10-15 18:54:12
As expected high resolution video quality carries much memory, that’s why it gives better feature.

ztaletlyod

- 2018-10-15 17:34:01
order viagra online usa order viagra pills http://viciolatino.com

bsudourf

- 2018-10-15 17:26:02
viagra prescription online generic viagra viagra women online pharmacy viagra

generic cialis

- 2018-10-15 16:52:14
This is my first time pay a visit at here and i am truly pleassant to read everthing at alone place.

mklGlord

- 2018-10-15 16:45:26
buy cheap viagra buy viagra online cheap how long does viagra last cheap viagra online

mtgferve

- 2018-10-15 16:43:11
cheap viagra online generic for viagra viagra purchase generic viagra reviews

mklGlord

- 2018-10-15 16:05:42

mklGlord

- 2018-10-15 16:02:39

mklGlord

- 2018-10-15 15:07:40

generic cialis tadalafil

- 2018-10-15 15:07:39
I have read so many articles or reviews about the blogger lovers but this article is actually a pleasant paragraph, keep it up.

tadalafil 20mg

- 2018-10-15 14:53:31
I know this site gives quality depending articles or reviews and additional data, is there any other site which gives these kinds of stuff in quality?

mtgferve

- 2018-10-15 13:14:40
cheapest brand viagra viagra online generic viagra purchase cheap generic viagra

tadalafil generic cialis 20mg

- 2018-10-15 13:08:56
Hi there to all, the contents present at this web site are in fact remarkable for people experience, well, keep up the good work fellows.

buy cialis

- 2018-10-15 12:55:59
Hello friends, is there any other pleasant blog related to JavaScript articles or reviews, while this one is good in support of PHP programming.



Nume:
Email: (nu va fi publicat)

Comentariu:



Alte articole:


Director Web